Aunt Jemima advertisement, 1929

Advertisement for Aunt Jemima Buckwheat, Corn & Wheat Flour from a January 1929 issue of Good Housekeeping.  The advertisement features a box of the mix with an image of an African American woman in a headscarf and white neckerchief.  A smaller, inset image features the same African Americ...

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Bibliographic Details
Collection:Balch Institute ethnic images in advertising collection (#3238)
Date:1929-01-01/1929-01-31
Dimensions:18.5 x 27.5 cm
Box Number:Box 1
Format: Electronic
Subjects and Genres:
Copyright:Please contact Historical Society of Pennsylvania Rights and Reproductions (rnr@hsp.org)
Online Access:https://digitallibrary.hsp.org/index.php/Detail/objects/9143
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Summary: Advertisement for Aunt Jemima Buckwheat, Corn & Wheat Flour from a January 1929 issue of Good Housekeeping.  The advertisement features a box of the mix with an image of an African American woman in a headscarf and white neckerchief.  A smaller, inset image features the same African American woman standing at a kitchen counter, stirring.  The copy encourages housewives to make buckwheat pancakes for husbands to help them awkaen "a sparkle of youth."