Advertisement, N.W. Ayer & Son Inc, Vanishing American

Advertisement for the advertising agency N.W. Ayer & Son Inc featuring a photograph of a one-man-band next to the tagline "Vanishing American." The copy refers to the increasing specialization in American business that is phasing out the "unhappy souls who can do a little of everyth...

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Bibliographic Details
Collection:Balch Institute ethnic images in advertising collection (#3238)
Date:1935
Dimensions:28.5 x 35.5 cm
Box Number:Box 2
Format: Electronic
Copyright:Please contact Historical Society of Pennsylvania Rights and Reproductions (rnr@hsp.org)
Online Access:https://digitallibrary.hsp.org/index.php/Detail/objects/9422
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Summary: Advertisement for the advertising agency N.W. Ayer & Son Inc featuring a photograph of a one-man-band next to the tagline "Vanishing American." The copy refers to the increasing specialization in American business that is phasing out the "unhappy souls who can do a little of everything...and nothing really well."  Potential clients are informed that N.W. Ayer & Sons offers specialized service from writers and artists to typography, planning, merchandising, media, radio, research, and engraving.  The specialized experience offers "organized brains...organized talents...organized ideas."